The San Francisco Planning Commission has issued the final approval for a revised 67-story skyscraper at 10 South Van Ness Avenue within the Market & Octavia area plan in San Francisco. The letter comes just a few months after the property owner applied for temporary use authorization to operate a community and private event space in the existing commercial structure. Crescent Heights is the project sponsor.
NPU Inc., a San Francisco-based event management company, filed the temporary-use application in May this year, though the planning department does not list it as approved. The permits seek authorization to operate the event space for up to three years. The revised skyscraper approval would extend the entitlements for another three years, expiring in August 2029.
10 South Van Ness Avenue revised elevation, illustration by Arcadis
The revised plans for 10 South Van Ness Avenue keep the same overall height, but reduce the apartment count from 1,019 to 921 units. The now-approved 820-foot-tall structure is expected to yield 1.59 million square feet, including 1.49 million square feet of housing, 38,280 square feet for the basement garage, and just 2,360 square feet for ground-level retail. Parking includes 105 cars and 352 bicycles. Of the 921 units, 240 will be rental apartments in the modified podium, and 681 will be for-sale condominiums in the tower section.
The proposal includes 70 affordable apartments, allowing the developer to seek a 32.5% density bonus, two zoning concessions/incentives, and unlimited waivers. Crescent Heights also donated the site at 1979 Mission Street to the city to satisfy additional affordable housing requirements, and the site is now expected to produce 382 affordable apartments across three phases. The first phase, La Maravilla, is currently under construction. The application received streamlining through Senate Bill 423.
10 South Van Ness Avenue revised floor plans, illustration by Arcadis
Los Angeles-based architecture firm Arcadis is listed as the designer. The overall design scheme appears to have changed much of the facade since the previous entitlements, though an updated rendering has not been provided. The complex will rise from the triangular lot with a short three-story amenity-oriented podium. The rectangular tower will be wrapped in a curtain-wall glass skin, with a terrace deck carved out for the 48th floor, and a series of private decks for select apartments above the 37th floor.
The 1.1-acre property spans a triangular lot bound by South Van Ness Avenue, Market Street, and 12th Street. The site is just a few blocks from City Hall, overlooks the Van Ness Bus Rapid Transit line, and sits next to an underground Muni light rail station.
10 South Van Ness Avenue, image via Google Satellite
The estimated cost and construction timeline have not yet been shared. Previously, the developer stated work could start as early as next year. Crescent Heights and NPU have not yet replied to a request for comment on the current timelines for the event space or tower.
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Too much parking.
They waste so much time ‘revising’, that too always revising downwards.
But remember that a 1.1 acre space can fit 1000 (or even 900) dwellings.
In 2024, this was originally a similar 950 units. Then 2025 it grew north of 1,100, then fell to the 1,019 in early 2026. And now we are back where we started (approximately).
The big change here is that most are now for-sale units. That is very surprising to me
Allow these within a few blocks of any rail station or intersection of 2 frequent bus lines.
Never gonna be built.
Why do you say that?
Why not? They built a few skyscraper condo buildings around there already.
This project has been on the books for like 20 years. The current AI bubble will have burst long before they can round up financing.
Agreed. And don’t mind the comments from the peanut gallery. Construction is dead in the SF Bay Area – unless low-rise ugly apartment buildings is your thing.
What’s news here?
In the time San Francisco navel gazes, NYC will have completed 50 v tall bldgs. (Did I say that already?)
Stuck city of endless committees & excessive process.
Who cares whether this gets built or not, or whether they’re building more “tall buildings” in New York? YIMBros have a weird phallic obsession. And it’s not “navel-gazing”; it’s risk-averse developers who can’t make up their mind as to whether it’s worth building considering how this bubble is probably going to burst in a year or two.
You’re the only weirdo maxing inanimate objects sexual.
I see a “My Strange Addiction” in the works. 🤔
Whatever you say Grüel.
Next up on My Weird Phallic Obsession…
You’re obsessed with cookie cutter 2 story houses that were purchased out of catalogs en masse and built by private developers for profit.
Anymouse, you don’t know sh%t. Sorry, but it’s true. Definite bratty millennial incel vibes here.
Guy. You’re the biggest troll. Everyone on this site sees your name and knows your opinion doesn’t add up. But lean into it. I’m sure it’ll bode well for furthering the public discourse around housing and urban development.
What’s weird is that you guys don’t even notice that I actually support dense, infill development in at least two-thirds of the projects featured here. But for some reason in the YIMBro community, you’re a NIMBY if you don’t support EVERY proposed project, no matter how noxious it might be.
Also, you guys need me here because otherwise it would just be a boring circle jerk of millennial YIMBros smelling their own farts.
Add in the potty humor 🥴
This dude debates
They should have silenced the Mission Acitivsts and built this on 16th street 10 years ago.
This is the perfect example of the YIMBY perspective distilled to its essence: “You poor brown people are too dumb to understand that unfettered capitalism is good for you.”
Apparently math is hard as well… and a “brown” thing (according to you). It’s fairly clear Andre is pointing out the fact that so-called activists steal land and extort developers and tax payers only to deliver fewer units, slower, and of less quality.
I think the vast majority of us are tired of seeing projects get delayed or stalled for less impact and ultimately paraded around like a victory for the community when indeed they hold back (not “Manhattanization”) fulfilling housing needs for everyone who calls this city home.
Can we stop all this process and review, there too may h and nothing gets built. We need incentivized more employment and housing builds.
More housing for tech bros!!!