The formal permit application has been filed for the 23-story proposal at 1965 Market Street in San Francisco. The application includes a slight increase in unit count and invokes Senate Bill 423 to ensure a streamlined ministerial approval process. Keller Grove Properties is the property owner.
1965 Market Street podium deck, rendering by RG Architecture
The 239-foot tall structure is expected to yield around 232,900 square feet, with 214,130 square feet for housing, 3,050 square feet for retail, and 16,150 square feet for the 61-car garage. Additional space will be made for 142 bicycles. Unit types will vary, with 15 studios, 89 one-bedrooms, 101 two-bedrooms, and 13 three-bedrooms. Once complete, 1965 Market Street would offer 218 apartments.
Alongside a slight increase of 18 units from the previous iteration, the affordable housing capacity has increased from 28 to 34 units. Of the 34 units, half will be designated as affordable to very low-income households and half for moderate-income households.
1965 Market Street street view, rendering by RG Architecture
The applicant benefits from the State Density Bonus Law to achieve a 100% bonus above base zoning. By including affordable housing, the applicant has applied for several waivers and concessions related to the height, open space, and commercial space.
RG Architecture is responsible for the design. Illustrations show that the overall design scheme has remained consistent, with the 23-story tower stepped down with a red terracotta-clad component extending out of the adaptively reused facade of a century-old mortuary and funeral chapel. The most significant difference is that the stepped podium has grown by four floors, from 12 to 16 stories tall. Additional facade materials include white glass fiber-reinforced concrete, porcelain tiles, and restored stucco.
1965 Market Street looking down the main thoroughfare, rendering by RG Architecture
1965 Market Street, image via Google Street View
The 0.39-acre property is located along Market Street between Duboce Avenue and Clinton Park. Across Duboce Avenue, Mercy Housing is actively pursuing plans for a 15-story affordable tower at 1939 Market Street. The complex overlooks the 1937-built San Francisco Mint building and the nearby Safeway grocery store.
The estimated cost and timeline for construction have yet to be shared.
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I strongly suspect that this project, with the planned 34 units of affordable housing, or even the 28 units previously planned, just doesn’t pencil out and this proposal is nothing more than an attempt to leverage SB-423 to get a parcel entitled so the developer can flip it for a profit without ever breaking ground.
Death to another parking lot; love to see it.
A cherry on top for this chunk of Market would be to blast that parking lot of Safeway, make it a garage with all the spots remaining, load the hell out of this massive site with housing, and now remove one of the seediest sites along Market St. Improving housing accessibility and cleaning up the street would do this block wonders.
Safeway is the biggest opportunity of all, but there are tons along Upper Market.
– Two gas stations @ Castro and Market
– Empty Pottery Barn @ Castro and Market
– Tons of wide, deep single story lots like Beaux (sorry)
– Chase bank / parking lot (15th and Market)
– Empty lot at former Lucky 13 Bar
– Pet Food Express / parking lot corner lot and the Fedex next door/parking lot while you’re at it
– Union parking lot at Duboce and Market (the entire triangular block needs work)
So much underutilized land.
The “we’re full” crowd is seriously laughable when you have land just sitting there collecting trash. I understand the pushback when your favorite community hotspot decides to sell and take the retirement fund, but they couldn’t be more wrong with the max capacity take.
Yep. We don’t even need “towers” like this project either. Just a bunch of six story buildings all over the place. SF would be so much better for it: more residents buying things and paying taxes (better services and more successful businesses), more foot traffic (safety), more security guards, more lighting, more landscaping, more people using MUNI, less trash/graffiti/blight…